PERFORMANCE MARKETING FOR GROWTH-HUNGRY BUSINESSES.
Ten years on the Gold Coast turning ad budgets into enquiries, here and across Brisbane. We build your ads, your pages, your leadbots and your follow-up, then count what closed. 50,000+ leads so far.
Meta Partner 
Google Partner 
How's your marketing actually going?
Start with one question. Finish with a scored report on where your marketing leaks. Free.
How many people work at your company?
Partner badges we actually hold
Everything a lead touches, handled.
Ads pull them in, pages capture them, the CRM follows them up. One team runs the lot, so nothing leaks between vendors.
Social Media Advertising
Ads that get you enquiries, not likes. From $1,000 a platform, no lock-in.
Learn moreWebsites & Leadbots
Landing pages from $800 and leadbots that qualify people before you call.
Learn moreCRM & Automation
Instant replies, automatic follow-up, and no enquiry left sitting in an inbox.
Learn moreContent Marketing
Content people actually read, written to sell rather than fill a calendar.
Learn moreBranding, Print & Design
A brand that looks the same on your ute, your site and your invoices.
Learn moreMarketing Strategy
A virtual CMO who sets the plan and answers for the results.
Learn moreA marketing partner, not a vendor.
We sit inside your business as the marketing team. Adam sets the strategy, Maddy Edwards runs the projects, Charlotte handles the design. Three people you can name, doing it this way since June 2016.
Learn More About Us →Years on the Gold Coast.
Founded June 2016.
Ads that answer for every dollar.
Boosting posts is a donation. We build proper campaigns on Meta and Google, tracked from click to sale, from $1,000 a platform a month with no lock-in. Your ad budget goes direct to the platform, never marked up.
- Landing page included, yours to keep
- Creative tested, losers cut
- Every lead tracked to its ad
Ad spend managed
Websites built to capture, not decorate.
Landing pages from $800, full sites live in 4 to 6 weeks, Lighthouse scores in the 90s. Add a leadbot and visitors qualify themselves at 11pm, ready to call back in the morning.
- Live in 4 to 6 weeks
- Leadbots qualifying around the clock
- Cloudflare edge, 300+ locations
Lead capture
Never let another lead go cold.
Most leads die waiting on a call back. We wire your CRM so every enquiry gets an instant reply and follow-up that runs while you are on the tools.
- Instant reply to every enquiry
- SMS, email and chat follow-up
- HubSpot Gold Partner, licence in your name
Follow-up running
The Lead Laundry advantage.
Ten years, one owner
Adam started Lead Laundry in June 2016 and still owns 100% of it. No investors, no handover to a junior.
$5M+ of other people’s money
We have run 1,200+ campaigns and managed more than $5M in ad spend. We know what a wasted dollar looks like because we have watched plenty of them.
50,000+ leads, counted
Not impressions. Not reach. 50,000+ actual enquiries handed to businesses that then had to answer the phone.
Three people you know
A core team of three runs your account. Behind them sits a network of 400+ specialists we pull in when a job needs a skill we do not keep in-house.
Six services, one invoice
Ads, websites, leadbots, CRM, content and strategy in one place. You stop paying three agencies to blame each other.
15+ years, still hands-on
15+ years of sales and marketing behind every campaign, and the person who has it is the person on your account.
Diagnose. Build. Count.
Diagnose
We score your marketing across six areas before we pitch anything. The free Pulsecheck tells us which services you actually need. Usually it is two.
Build
Offer, landing page, ads, follow-up automation. All four, or the leads leak out of whichever one you skipped.
Count
Leads, cost per lead, and what closed. If the cost per lead is not moving the right way, we change the campaign, not the report.
The Ones We Get Asked Most
I am a small family business. Am I too small for you?
No, you are the actual client. Ten years of this has mostly been family-operated businesses, tradies and small service operators around the Gold Coast and Brisbane. The core team is three people, so a small job is not a rounding error to us.
You are on the Gold Coast. I am in Brisbane. Does that matter?
Not for the work. We are at 50 Cavill Ave in Surfers Paradise and we have run lead generation for Brisbane businesses since 2016. You get the same people who built the campaign, not a satellite office reading your file.
The last agency sent me leads that were rubbish.
Fair, and it is common. Usually the ad was told to get cheap enquiries, so it got cheap enquiries. The fix is structural rather than creative: put a leadbot or a quiz in front of the form so people qualify themselves before they reach you. Fewer leads, more of them worth calling. There is a live one running at /leadbot-example/ if you want to poke at it.
You do six services. Does that mean you are average at all of them?
It would if we did all six on every job. We do not. The Pulsecheck exists to work out which two or three you need. The reason we keep six is that leads leak between them: the best ad in the world dies on a slow page, and the best page dies if nobody calls the lead back. One team owning all of it means there is nobody to blame but us.
Find out where your leads are leaking.
The free Pulsecheck scores your marketing across six areas and shows you which ones are costing you leads.
Results with receipts attached.
SMS MarketingYarn Marketplace
SMS and MMS sent straight to the pockets of Yarn's own database. More traffic, more sales, and 3x ROI on the campaigns, per the published case study.
Written up by Sinch, the SMS platform we ran it on.
Read the case study →
Lead-Gen BotsCompeer
By integrating a sophisticated online quiz bot, Compeer streamlined lead qualification while improving the accuracy and quality of every lead that came through.
View the quiz bot →
Campaigns Run
Ad Spend Managed
Leads Generated
What our clients say.
I'd recommend Adam and Lead Laundry to any business looking to grow its digital strategy, or design and implement a strategy which produces real results.
Tom Pollock
Gov Ready
Lead Laundry showed our business what an expert in tactical marketing looks like but more importantly, they were accountable and delivered great results that has accelerated the scaling of our business.
Adam Jackson
Growthology
It's great working with the team at Lead Laundry. They have a great understanding of digital marketing and are generous with sharing their knowledge.
Bianca Coleborn
Faith Lutheran College
Lead Laundry 2024, web compilation.
Gold Coast HQ.
Address: 50 Cavill Ave, Surfers Paradise QLD 4217
Phone: 1800 532 352
Email: marketing@leadlaundry.com.au
Hours: Mon–Sun, 09:00 – 17:00